[okazu]

Rose Flavour Gum

October 17th, 2009 by Naomi

I’ve always really enjoyed the idea of edible flowers and flower flavouring. As a teenager, one of my favourite candies was Chowards violet mints. The flavour is earthy but sweet, and there’s a real satisfaction, for me personally, in the foil paper packaging. Unwrapping and eating a mint is a full on experience. There’s something extremely comforting there, rooted in history.

Like violet, rose translates really well into the realm of the edible. I enjoyed many a rose flavoured bubble tea while living in Kunming. The taste of rose is really subtle and blends well with milk and sugar.

This gum is fairly streamlined and modern in its packaging. I believe the marketing goal here is the simple promise of fresh breath. I know I want my breath to twinkle! And don’t we all.

Each pinkish piece is individually wrapped (in twinkle printed foil) and has a bit of a goopy sweet center, kind of like Fresh Up gum in the US. Does that even exist anymore? Someone fill me in.

Codes and our room mate Anson were not fond. Both claimed it tasted like bathroom soap.

Hey, it’s not for everyone.